United Way closer to campaign goal

  • Oct. 23, 2013 4:24 p.m.

United Way of Central Alberta staff and volunteers have been busy over the past four weeks and have announced that 35%, or $787,817 of the $2.25 million community goal for the 2013 campaign has been raised so far.

“We have been working at connecting with our local businesses, partners and donors to let everyone know that they can be a hero to community members in need. There are so many people who have already been helped by United Way each year and yet we know that there are still more who need support,” said Dustin Sundby, 2013 volunteer campaign cabinet co-chair.

The money raised during the campaign will be invested back into the community in the upcoming months.

“We want to show our donors that their decision to support United Way is already having a positive impact on the community, which is why we strive to invest it as soon as possible. This year, we were excited to welcome six new programs into our United Way family, creating stronger impact and supporting more kids to be all that they can be,” said Robert Mitchell, CEO of United Way of Central Alberta. “It’s even more crucial that we have a successful campaign, as we are hoping to welcome even more programs into the fold early this spring.”

This year’s campaign theme is ‘Be A Superhero For Change’ and it seems to have resonated with the public.

“It’s a simple decision to step forward and support your community and that simple decision has a lasting impact on hundreds if not thousands of lives. That’s what we believe superheroes do, protect and support those in need,” said Buck Buchanan, 2013 volunteer campaign co-chair.

“This campaign started strong and we need it to continue on that trend. However, we still have a long way to go.”

The money raised during this campaign is put back into the community and provides consistent funding to over 40 programs and services in Central Alberta. Last year, 3,368 young children and their families were able to learn about how to get the best start in life. Altogether, over 108,000 people in Central Alberta were helped thanks to donor dollars raised during campaign.

– Fawcett